The Bachelor of Business Administration (BBA) is a 3-year full-time undergraduate program designed to develop entrepreneurial and managerial skills among students. For students seeking bba admission, this program offers twin specialisations that provide a strong foundation in business management. Recognized among the bba colleges in uttar pradesh, the course focuses on practical learning through an experiential teaching methodology where students learn by doing—through activities, live sessions, discussions, dynamic facilitation, and industry immersions. This approach helps in shaping highly competitive managers and administrators for both corporate and government sectors.

The curriculum is thoughtfully designed to provide deep insights into various aspects of business and management. It enables students to emerge as confident leaders with a transformational mindset to meet global business challenges. As one of the programs aligned with standards followed by the top 10 bba colleges in india, it encourages students to recognize opportunities, understand their capabilities, and unlock their inner potential. The course also fosters innovative thinking and equips students with the skills required to develop and manage new business ideas efficiently.

Incredibly Outstanding Placements

Himanshu Gupta

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SEEDS FINCAP Pvt. Ltd

Sajal Vishala

Hike Education -
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Infinity Education

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Jaro Education

Highlight

• Industrial Visits and Workshops, Summer Internship Programs.
• NPTEL Certification courses by Indian Institutes of Technology (IIT Bombay, Delhi, Guwahati, Kanpur, Kharagpur, Madras, and Roorkee).
• CMIE (Centre for Monitoring Indian Economy) workshops to explore the facts and figures and their impact on the Indian Economy.
• Guest Lectures on the latest issues of national and international importance.
• Co-curricular activities to inculcate moral, ethical and cultural values along with development of management and leadership skills.
• Live interactive sessions with Alumni of the University.
• Continuous soft skills and aptitude trainings along with rigorous interview preparation from in house & outside corporate trainers and industry experts.

Career Prospects

After completion of this course, the students are capable of taking leadership roles in diverse public and personal sectors which include:

•  Retail,
• Banking,
• Management,
• PR & advertising and marketing,
• Income & advertising.
• Sales executives,
• Advertising executives,
• HR Executives, and
• R & D Executives by many Corporate and MNCs.

Eligibility: 10 + 2 with 40% Marks

Duration: 3 years

Programme Educational Objectives (PEO)

• PEO-1 To professionally prepare students to face business difficulties.
• PEO-2 To improve pupils' ability to operate as a team
• PEO-3 To close the knowledge gap between students' theoretical and practical understanding by implementing cutting-edge teaching methods
• PEO-4 To foster the growth of morally and socially responsible corporate leaders
• PEO-5 To improve pupils' hard and soft skills
• PEO-6 To encourage pupils' entrepreneurship
• PEO-7 Graduates will be able to contribute favourably to the business world.
• PEO-8 Graduating students will increase theoretical and applied understanding in business management.

Program Outcomes (PO’s)

• PO1:  The graduate of the BBA programme must exhibit maturity, professionalism, and teamwork abilities
• PO2:  Upon completion of the BBA program the students will have general idea of operations in business
• PO3:  After completing the BBA degree, the student will be able to analyse, research, and resolve important business problems
• PO4:  After completing the BBA degree, the student will be equipped with the particular knowledge needed to address difficulties that are unique to their field
• PO5:  After completing the BBA programme, the student will be able to use their knowledge of technology to improve their firm
• PO6:  The graduate of the BBA programme must exhibit Knowledge of Business Processes
• PO7:  Developing Capabilities for Critical and Analytical Thinking
• PO8:  Fostering social awareness and comprehending CSR, ethical, and sustainable business practices. Show consideration for social, moral, and environmental issues

Programme Specific Outcome (PSO's)

• PSO1:  Understand how theoretical studies are applied to real-time application-based approaches through case studies, work placement and on-the job training.
• PSO2:  Compare and contrast the theoretical understanding of organisational setting, tactics, and management with its application.
• PSO3:  Identify the conceptual and analytical skills necessary for sound decision-making.
• PSO4:  Recognize the dynamic and difficult business environment.
• PSO5:  Recognize the issues that the business sector is currently facing.
• PSO6:  To understand and analyse the financial market.
• PSO7:  Determine the various PEST (Political, Economic, and Social Technological) factors influence on changes of business environment
• PSO8:  Know the difference between the micro and macro marketing environments.
• PSO9:  Examine various accounting and financial concepts, such as the trial balance and balance sheet.
• PSO10:  Understand the international trade procedure and documentation.
• PSO11:  Analyze the various business research facets in the marketing, human resources, and financial fields.