IIMT University Meerut offers the Master of Arts (Journalism and Mass Communication) MA (JMC), a two-year postgraduate program designed to develop skilled and industry-ready media professionals. This mjmc program is structured into four semesters under the CBCS pattern and focuses on building strong knowledge, creativity, and professional values among students.

The curriculum is crafted for enthusiastic individuals with inquisitive minds who aspire to become game changers in the media industry. It emphasizes the strategic application of modern media technologies and ensures the all-round development of students through a balanced mix of classroom learning, practical training, and industrial exposure.

Students benefit from industrial visits, hands-on experience in advanced media laboratories, and a strong focus on research methodologies. This approach enhances conceptual thinking, design skills, and practical understanding of the media landscape, enabling students to confidently apply their knowledge in real-time industry scenarios.

With its industry-oriented curriculum and emphasis on innovation and skill development, the program positions the university among the best mass communication colleges in India, preparing graduates for successful careers across various domains of the media and communication industry.

Highlight

 Professional Audio-Visual Studio with advanced production and broadcasting facilities.

 IIMT Community Radio 90.4 FM, providing students with hands-on experience in radio production, anchoring, scripting, and broadcasting.

 Daily YouTube News & Programme Production, enabling students to create digital content, news bulletins, interviews, talk shows, and documentaries.

 Training in Print, Electronic, Digital, and New Media through practical assignments and live projects.

 Research and Innovation in media studies, communication, advertising, public relations, and digital journalism.

 Internship Opportunities with leading media houses, advertising agencies, PR firms, and digital media organizations.

 Modern Editing Lab equipped with the latest video, audio, and graphic editing software.

 Industry Exposure through educational visits to newspaper offices, television channels, radio stations, and media organizations.

 Skill Development in news reporting, anchoring, photography, videography, podcasting, content creation, social media management, and media entrepreneurship.

 Regular Media Events, seminars, conferences, film screenings, and competitions to enhance professional competencies.

Eligibility: Graduation or equivalent from any recognized University by UGC in any branch of knowledge and should have obtained at least 45% marks (relaxation according to reservation policy as per norms) in the qualifying examination.

Duration: 2 years

Programme Educational Objectives (PEO)

• PEO-1 The program is to encourage students to demonstrate a high level of proficiency in research, writing, and multimedia storytelling, as well as possess the ability to adapt to new technologies and emerging media platforms.
• PEO-2 The program aims to equip students with the necessary tools to effectively navigate the ever-evolving field of journalism and mass communication, while also promoting a global perspective and intercultural understanding.
• PEO-3 With a strong emphasis on practical experience and industry internships, the programme is to develop students as will enter the media industry with a deep understanding of its inner workings and be well-prepared to navigate its challenges and opportunities.
• PEO-4 The programme is to impart the students with the ability of ethical decision-making, ensuring that they adhere to professional standards and uphold the principles of integrity and fairness in their reporting.
• PEO-5 By instilling a strong sense of social responsibility, the programme encourages students to use their platform to promote positive social change and advocate for marginalized communities.
• PEO-6 To understand and involved in necessary self-learning activities (NPTEL, online courses, short course, workshops, conferences, seminars, symposiums etc) throughout life, through self-paced and self-directed learning aimed at personal development, up-skill and re-skill.

Program Outcomes (PO’s)

• PO1:  Disciplinary Knowledge-Students will develop critical understanding about concept, principals and theories of mass communication. Students would able to express knowledge and understanding of journalistic principles, history and practices in various media formats.
• PO2:  Problem Solving-Students would know the techniques of media form planning to publishing/broadcasting. The program is to developing proficiency in researching, interviewing, writing, editing, and producing content that meets media professional standards.
• PO3:  Reflective Thinking-Students will able to create content for all media formats like Print, Radio, Television, films and Digital Media.
• PO4:  Modern Tool Usage-The program also aims to equip students with technical skills and knowledge of various media tools and software, such as video editing software, graphic design programs, and social media management platforms.
• PO5:  Leadership Readiness/Qualities-Students will have the required public relations and advertising skills for various industries.
• PO6:  Cooperation/Team Work-Students will be familiar with the social responsibilities of media. He/She will able to cater local, regional, national and international needs. This programme will develop skills and sense of belonging to all section of society and encourage totake action for uplifting them.
• PO7:  Self-directed Learning-Students will able to opt entrepreneurship.
• PO8:  Lifelong Learning-Students will be sensitive towards environment and social issues. He/She will aware about the sustainable goals of United Nations Organization.

Programme Specific Outcome (PSO's)

• PSO1:  The students get the required skills for print media like reporting, writing, editing, print software quark express and Indesign etc.
• PSO2:  Students get to know the different aspects of electronic media.
• PSO3:  Students learn how to use the audio-video equipments for production.
• PSO4:  Students get familiar with the various media production softwers.
• PSO5:  Students get to know the technical aspects all media setups.
• PSO6:  Students learn the creative writing skills for films, radio, television and digital platforms.
• PSO7:  Students learn the important aspects of social media.
• PSO8:  Students get to know the media laws and ethics.
• PSO9:  Students will get encouraged for self-employment.
• PSO10:  Students will aware of social, cultural and environmental issues.